Sierra Leone and Seven Other West African Countries in Malaysia to Unveil the Truth About QNET


QNET, a 26-year-old international direct selling company with operations in about 100 countries including Sierra Leone has invited journalists from seven West African countries to visit its Head Office in Malaysia and attend this year’s VCON, a global gathering of QNET’s independent distributors, marketing experts, entrepreneurs, and other stakeholders.

Among the journalists invited from QNET’s sub-Saharan Africa operations were senior reporters and editors from Ghana, Nigeria, Togo, Senegal, Guinea, Liberia, and Sierra Leone. The Editor of Sierraloaded represented Sierra Leone.

As part of a tradition it began in 2022, QNET annually invites journalists from various countries to its headquarters to witness first-hand its operations and attend the company’s flagship conference, VCON, in Malaysia. This is part of its continued efforts to counter misinformation and build transparency around its brand and products.

In recent years, QNET has faced widespread misconceptions, as scammers have falsely used the company’s name to defraud people. In response, QNET has increased public education through press statements, media engagement events, and partnerships with security and government agencies particularly in Sierra Leone. It has also launched a robust anti-fraud initiative called “QNET Against Scams,” aimed at offering clear, factual information about the company and its offerings.

As part of the media tour, West African journalists visited QNET’s 15-storey headquarters, the QI Tower a towering and modern facility that visibly reinforces the company’s legitimacy and global reach. They also toured the QNET product gallery, where they could see and experience the lifestyle and wellness products the company manufactures for customers in Sierra Leone, Africa, and beyond.

Journalists participated in presentations detailing QNET’s business structure, philosophy, model, and product lines. During these sessions, it was made evident that QNET is a long-established company with a genuine presence and commitment to African markets. The media team was also introduced to the RYTHM Foundation (Raise Yourself To Help Mankind), the company’s corporate social responsibility arm, which supports impactful humanitarian projects worldwide.

Day One of the tour emphasized QNET’s operations in Africa especially Sierra Leone where fraudulent individuals have used the company’s name to exploit innocent people. QNET made it clear that it has no association with such individuals and is actively working to combat scams and misinformation. Inviting journalists from several African countries is one way QNET aims to increase transparency and correct public misconceptions.

During the sessions, QNET repeatedly clarified the following:

It does not offer job opportunities abroad or require large payments in exchange for employment.

It does not offer scholarships or visa services.

QNET is not a Ponzi scheme or an investment platform.

Anyone spreading such false claims should be reported to security agencies or directly to QNET via its WhatsApp hotline: +233 256 630 005.

VCON 2025 officially opens on June 21, 2025, on the beautiful island of Penang, Malaysia, with over 8,000 participants expected from around the world.




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GTBank Sierra Leone Welcomes Daniel Attah as the New Managing Director, Bids Farewell to Ade Adebiyi


Guaranty Trust Bank (SL) Limited is pleased to announce the appointment of Daniel Attah as the Managing Director/Chief Executive Officer effective 12th May 2025.

Attah’s appointment, approved by the Central Bank of Sierra Leone, follows his nomination by the Board of GTBank Sierra Leone and Guaranty Trust Company PLC. He succeeds Ade Adebiyi, who has completed his tenure.

With over 25 years of banking experience, Attah brings extensive expertise in Corporate Banking, Retail Banking, Treasury, Risk Management and Banking Operations. He previously served as Executive Director Technology and Operations of GTBank Gambia and General Manager, GTBank Ghana where he contributed to the transformational growth in retail banking, operations and Technology.

Attah holds a bachelor’s degree in Agricultural Economics from Ahmadu Bello University Zaria and a Master of Business Administration from Ambrose Alli University Ekpoma, Nigeria. He is also a Fellow of Chartered Institute of Bankers of Nigeria and has attended various Managerial and leadership trainings.

Dr. Leonard Gordon-Harris, Board Chairman GTBank (SL) commented:

“The Board extends its gratitude to Ade Adebiyi for his exceptional leadership since 2018. Under his stewardship, the bank achieved unprecedented milestones—from expanding our customer base to pioneering innovative digital banking solutions that set industry benchmarks.

“We are equally delighted to welcome Daniel Attah and are confident his vision will further drive our commitment to delivering customer-centric solutions and maintaining excellence in banking services.”

The Board congratulates Ade Adebiyi on a successful tenure and wishes Daniel Attah every success in his new role.

About GTBank Sierra Leone

Guaranty Trust Bank (Sierra Leone) Limited, a subsidiary of Guaranty Trust Holding Company (GTCO) PLC, is a leading financial institution renowned for innovation, superior customer experience, and cutting-edge technology.




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QNET Launches Anti-Scam Campaign to Combat Fraud and Brand Misrepresentation in Sierra Leone


QNET, a global lifestyle and wellness-focused direct selling company, has launched its “QNET Against Scams” campaign in Sierra Leone. The initiative aims to educate the public and raise stakeholder awareness about fraudulent activities misusing the QNET brand.

QNET Against Scams’ coverage in Sierra Leone.
The comprehensive campaign will utilise multiple channels, including television, radio, online news portals, social media, print media, and billboards across Sierra Leone. Billboards would be mounted at strategic locations in Freetown. This will be replicated in Bo, Makeni, Kenema and other towns, while the radio, television, print and online media announcements are expected to reach the entire country.

Fight against scams is a collective responsibility
Mr. Biram Fall, Regional General Manager for QNET, stated, “We have successfully launched same campaign in Ghana and Senegal, and the feedback is amazing: people are understanding our products and business model better. This public education and media campaign is part of the deliberate actions we are taking to aggressively combat the misrepresentation and misuse of the QNET name in Sierra Leone. We must unite to fight against people and scammers who are defrauding innocent Sierra Leoneans, and awareness is our most powerful tool in this battle,” he explained.
Mr. Fall outlined the campaign’s primary objectives:
1. Raise public awareness about QNET’s legitimate business operations and its products
2. Educate individuals on identifying and avoiding scams that misrepresent and misuse QNET’s name and products
3. Collaborate with law enforcement and government agencies to prosecute offenders
4. Reinforce QNET’s commitment to transparency and ethical business practices
“QNET is about empowerment, not exploitation. And we are fighting back against scams and all forms of misrepresentation of our brand in Sierra Leone,” he concluded.

QNET provides safe reporting channels
QNET urges the public to actively participate in this campaign by reporting any suspicious activities falsely representing the company. Reports can be made via WhatsApp at +233256630005 or email at [email protected]. For more information about QNET and its products, please visit www.qnet.net.

About QNET

QNET is a prominent lifestyle and wellness company that uses a direct selling business model to offer a wide selection of exclusive products that enable individuals to embrace a healthier, more balanced life.

Since 1998, QNET’s innovative products and e-commerce-driven business model have helped build a global community of satisfied customers and microentrepreneurs, who are driven by the mission of RYTHM – Raise Yourself To Help Mankind. Popular product brands offered by QNET include the Bernhard H. Mayer range of luxury watches and jewellery, HomePure range of home care products, the Amezcua wellness range, Physio Radiance personal care range, and QVI branded holiday packages.

QNET proudly holds memberships in the Direct Selling Association in several countries, the Hong Kong Health Food Association, the Health Supplements Industry Association of Singapore, and more. QNET is also active in several global sports sponsorships including in its role as the official direct selling partner of the Manchester City Football Club and the Confederation of African Football (CAF), underscoring its commitment to excellence and global reach. Discover a world of new possibilities with QNET by visiting www.qnet.net




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Key Takeaways from Interswitch’s Sierra Leone Fintech Forum 2.0


Sierra Leone’s financial services landscape is undergoing a powerful transformation, driven by a growing commitment to build inclusive, digitally enabled systems that serve every citizen. This vision took centre stage at the second edition of the Sierra Leone Fintech Forum, recently hosted by Interswitch in collaboration with the Bank of Sierra Leone at New Brookfields Hotel in Freetown.

Bringing together regulators, banks, fintech innovators, mobile money operators, and development partners, the Forum marked a pivotal moment for the country’s digital finance journey and served as a platform for strategic dialogue, ecosystem alignment, collaborative thinking, and collective problem solving, aimed at unlocking the full potential of digital payments and financial inclusion.

From Conversations to Collaboration

Focused on the theme “Access, Inclusion and Growth – Deepening Digital Payments in Sierra Leone,” the event featured a vibrant agenda of keynote sessions, thought-provoking panel discussions, and live product showcases.

The conversations reflected a maturing ecosystem, one ready to address long-standing financial access barriers while embracing the innovations reshaping global finance. From infrastructure gaps and regulatory reforms to the evolving potential of agency banking, stakeholders leaned into the urgent need for a more collaborative and interoperable future.

In his keynote address titled “Building on Progress: Expanding Access, Driving Inclusion, and Fueling Growth for National Prosperity,” Akeem Lawal, Managing Director, Payment Processing and Switching (Interswitch Purepay), laid a strong foundation for the day’s engagements, emphasising the importance of collective action in delivering inclusive growth through digital finance.

Spotlight on Agency Banking

The forum also spotlighted Interswitch’s Agency Banking solutions, a key enabler of financial inclusion for underserved and remote communities. By empowering banks and other financial institutions to extend their reach through a network of local agents, the solution is helping to bridge the gap between formal banking and the millions previously excluded from it. This reflects a broader strategic focus, where technology does not just drive efficiency but delivers real, everyday impact for individuals, SMEs, and entire communities across Sierra Leone.
Big Themes, Bold Conversations

Two panel sessions anchored the day’s discussions. The first, “Banking Beyond Boundaries: Navigating Access, Inclusion, and Innovation in a Digital-First Economy,” explored how banks and regulators are adapting to meet the demands of an increasingly digital population. The session examined how digital payments are transforming financial access, driving economic inclusion, and spurring growth. It covered the role of interoperability, infrastructure, regulation, and collaboration with fintechs in deepening inclusion and expanding reach.

Paul Ohakim – VP, Issuing & Acquiring Management, Verve International joined the panel to offer insights on the role of payment infrastructure in enabling system-wide inclusion. Speakers from top institutions including GTBank, Rokel Bank, UBA, Skye Bank, FBN, and the Bank of Sierra Leone also contributed perspectives on how traditional banks can drive interoperability, enhance trust and security, and support regulatory frameworks to reach underserved populations.

The second session, “Building Bridges, Breaking Barriers: Unlocking Inclusive Growth Through Interoperable Digital Payments and Strategic Partnerships,” addressed one of the key priorities in Africa’s fintech space today, which is interoperability. Discussions focused on building connected ecosystems that nurture seamless transactions and equitable access across all user segments.

Olubunmi Aina – VP, Sales & Account Management, Interswitch participated in this session, highlighting the importance of partnerships and shared infrastructure in scaling digital financial services across diverse markets. Fintechs and mobile money operators such as Orange Money, CMB, Vault, and SLCB shared perspectives on platform integration, trust and risk management, and collaborative models. There was also a strong emphasis on scaling impact through agent networks, improving merchant acceptance, and harnessing Sierra Leone’s tech-savvy youth population.

A Platform with Purpose

The Sierra Leone Fintech Forum was more than just another industry gathering. It was a deliberate investment in the growth of the ecosystem. Through the event, Interswitch reinforced its belief that the future of finance in Africa will not be built in isolation, but in alignment with all key stakeholders within and outside of the payment ecosystem. It was a platform dedicated to enabling systems that are both inclusive and resilient, supporting long-term development through accessible, innovative financial solutions.

As Sierra Leone continues to expand mobile connectivity and accelerate its digital transformation agenda, the forum proved a timely catalyst, challenging stakeholders to act boldly, think inclusively, and build systems that deliver real impact. The message was clear and consistent: sustainable progress demands more than innovation. It requires collaboration.

Events such as the Interswitch Fintech Forum are crucial not only for sparking innovative ideas to propel the ecosystem forward but also for facilitating the implementation of these ideas in ways that create real value for individuals, businesses, and the wider African economy. While the journey is still in its early stages, the momentum gained is unmistakable.




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RCBank Launches Campaign to Promote Digital Payment Systems


Rokel Commercial Bank, alias RCBank has initiated a campaign to promote its digital payment products and support the National Payment Switch launched by the Bank of Sierra Leone.

The campaign features comedian and brand ambassador Kindo Armani, who is engaging the Western Area community to raise awareness about the bank’s offerings.

The campaign encourages customers to sign up for the National Switch and utilize RCBank’s instant digital payment solutions, including Rokel Sim Korpor, Rokel ekorpor, Rokel prepaid cards, and Visa debit cards. This initiative is part of RCBank’s strategy to establish itself as a leading financial services provider in Sierra Leone and the surrounding region.

Kindo Armani, along with RCBank’s VISA activation team, has been educating the public about the benefits of these digital products. “With RCBank pre-paid card, you don’t need to have a bank account.

The card can be used anywhere in the world where cards are accepted. We are making payments seamless in Sierra Leone,” he stated. He highlighted that customers can shop online, pay bills, and make hotel and airline bookings using a VISA card.

To obtain a VISA card, customers need to present a valid ID and make an initial deposit of NLE 200, without requiring a bank account. Cardholders can access cash through any Automated Teller Machine (ATM) worldwide.

RCBank’s digital cards are part of its commitment to providing modern and efficient banking services while promoting financial inclusion for individuals previously excluded from the banking system.

The cards are a key feature of RCBank’s E-banking package, known as “E-baskit,” which allows customers to conduct various banking activities online and via mobile, reducing the need for physical branch visits.

Through this campaign, RCBank aims to enhance financial inclusion and support the National Payment Switch, contributing to the transformation of the banking landscape in Sierra Leone.




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Rokel Commercial Bank Extends Warm Eid al-Adha Greetings to Customers and Partners


As the sacred festival of Eid al-Adha is celebrated across the country, Rokel Commercial Bank (SL) Ltd, proudly known as the “Bank of Choice,” has extended heartfelt greetings to its valued customers, staff, and partners.

In a message marking this important occasion, the bank emphasized that Eid al-Adha symbolizes sacrifice, compassion, and unity—values that resonate deeply with Rokel Commercial Bank’s commitment to serving its clients with integrity and excellence.

“We celebrate these principles every day through our dedication to providing trusted and reliable financial services,” the bank stated.

Rokel Commercial Bank wished peace, prosperity, and abundant blessings to all during this festive period, expressing gratitude for the continued trust and partnership of its customers.

Eid Mubarak from Rokel Commercial Bank — your trusted financial partner




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Kindo Armani, Rokel Commercial Bank Promote VISA Prepaid Card in Freetown


Popular Sierra Leonean comedian Kindo Armani, who also serves as brand ambassador for Rokel Commercial Bank, joined the bank’s team for a public street campaign to promote the RC Bank VISA Prepaid Card across Freetown.

The campaign aimed to educate Sierra Leoneans on how the new prepaid card offers simple, secure, and convenient payment options for everyday use.

As the demand for modern banking services grows in Sierra Leone, Rokel Commercial Bank continues to introduce innovative solutions.

The RC Bank VISA Prepaid Card allows customers to enjoy global financial services without the need for a traditional bank account. This makes financial services more accessible to the unbanked population in Sierra Leone.

Key Benefits of the Rokel Commercial Bank VISA Prepaid Card

During the street sensitization campaign, Kindo Armani and the Rokel Commercial Bank team explained several advantages of the VISA Prepaid Card:

No bank account needed: Anyone can apply and receive the prepaid card.

Accepted worldwide: Use the card at any VISA merchant globally.

Safe and secure: Ideal for online shopping and international payments.

ATM access: Withdraw cash from ATMs around the world.

Easy top-up: Reload funds conveniently whenever needed.

Competitive exchange rates: Get favorable rates for foreign transactions.

High limit: Load up to NLE 200,000 on the card.

Supporting Financial Inclusion in Sierra Leone.

Kindo Armani emphasized that the RC Bank VISA Prepaid Card is a major step in making financial services in Sierra Leone more inclusive.

“With this prepaid card, even people without a bank account can now shop online, pay bills, book hotels, and travel without stress,” he said.

The activation campaign took place in busy areas of Freetown, reaching traders, shop owners, pedestrians, students, and business workers who were eager to learn about this new payment solution.

Rokel Commercial Bank: Leading the Future of Payments

Rokel Commercial Bank Sierra Leone continues to position itself as a leader in digital financial services. With the introduction of the VISA Prepaid Card, the bank is helping Sierra Leoneans embrace cashless payments, e-commerce, and secure online transactions.

Rokel Commercial Bank remains committed to providing reliable, customer-friendly, and innovative financial services — living up to its proud slogan: RC BANK!!! The Bank of Choice.




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Africell Drives Digital Inclusion at 2025 Sierra Leone Innovates Summit


Africell Sierra Leone has once again positioned itself at the forefront of the nation’s digital revolution, playing a leading role in the 2025 Sierra Leone Innovates Digital Government Summit held in Freetown.

Organized by the Ministry of Communication, Technology, and Innovation (MoCTI), the high-level summit brought together government officials, private sector stakeholders, youth innovators, and international partners to explore pathways for a smarter, more inclusive digital future.

Africell, one of the summit’s main sponsors, was not just a financial partner but an active contributor to its vision and success. The company’s Chief Operating Officer, Malek El Koussa, praised the event’s organization and the government’s commitment to pushing the digital agenda.

“This year’s summit has truly raised the bar,” El Koussa stated. “We are proud to be a part of this moment where the President’s directives have clearly defined the digital vision of Sierra Leone. It’s now our shared responsibility both public institutions and private enterprises to align with that vision and deliver innovation that touches real lives.”

At its vibrant exhibition booth, Africell showcased a suite of advanced technologies, many of which are aimed at bridging the digital divide across Sierra Leone. Among the highlights was the introduction of AI EVA, a voice-powered artificial intelligence service capable of responding to verbal queries in local languages ideal for users without smartphones or internet access. Tailored for farmers, traders, students, and underserved populations, AI EVA supports digital inclusion in rural and low-literacy communities.

Africell also exhibit its AfriGBT, a localized version of the popular ChatGPT model, adapted to work offline and on basic devices. Both tools are designed to democratize access to knowledge and education through artificial intelligence.

“We believe that the future belongs to the youth and to the dreamers,” El Koussa added. “Platforms like this summit give them the opportunity to see how technology can truly shape their destiny.”

Beyond AI, Africell spotlighted its technological infrastructure, including 5G routers, Samsung smart devices, and its increasingly popular Star Fiber home internet bundles. The company is also the authorized distributor for Samsung in Sierra Leone, making high-quality devices more accessible to Sierra Leoneans.

In the financial sector, Africell demonstrated the capabilities of its Afrimoney platform, now offering seamless international remittance services. With digital finance becoming an integral part of daily life, Africell is expanding services to remote and unbanked communities, strengthening its position as a leader in financial technology.

In a strong message to Sierra Leone’s youth and broader public, El Koussa emphasized the urgency of adapting to technological change.

“Change is inevitable. We once moved from analog phones to smartphones now we are moving from manual to digital systems,” he said. “If you resist technology, it will leave you behind. If you embrace it, it will uplift you.”

The summit highlighted the vital role that private sector companies like Africell play in achieving the government’s national digital transformation goals. With President Julius Maada Bio’s administration pushing for innovation-driven governance, Africell’s contributions reaffirm its position as not just a telecom provider but a true partner in progress.




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Interswitch Sets a New Pulse in West African Finance


In the rhythm of Sierra Leone’s evolving financial system, a new beat is beginning to emerge; steady, deliberate, and increasingly digital. That rhythm will quicken this week as Interswitch, one of Africa’s leading integrated payments and digital commerce companies, convenes key stakeholders in New Brookfields Hotel, Jomo Kenyatta Road, Freetown for the second edition of its Fintech Forum, themed “Access, Inclusion and Growth – Deepening Digital Payments in Sierra Leone.”

Set to take place on June 5, 2025, the event will bring together a cross section of the country’s financial services ecosystem including banks, fintech startups, regulators, microfinance institutions, mobile money operators, and members of the media, for a conversation that transcends product launches and panel discussions. It aims to spark collective action toward a more financially inclusive Sierra Leone.

At the heart of this gathering lies a shared imperative — to foster a more inclusive economy by expanding formal financial access to a broader segment of Sierra Leone’s population. While meaningful progress is underway, many still navigate daily life without reliable access to financial services. Access remains uneven, infrastructure is still evolving, and in many rural communities, cash continues to dominate everyday transactions. Bridging this gap requires collaborative effort, and that’s precisely what this forum seeks to advance.

Events like the Interswitch Fintech Forum matter because they bring together those actively working to solve these challenges. More than just a platform for discussion, the forum will serve as a catalyst for meaningful action and tangible progress.

Interswitch’s entry into the Sierra Leonean market is timely. With over two decades of experience driving Africa’s digital payments evolution, the company’s expansion signals a broader shift in how regional players are approaching scale, access, and long-term presence. While mobile wallets and digital platforms continue to proliferate across the continent, the real challenge lies in ensuring these tools are not only available but usable, trusted, and accessible, particularly in underserved communities where traditional banking infrastructure is limited or non-existent.

A key highlight of the event will be a live demonstration of Interswitch’s Card Issuance Solution and the Agency Banking solution. For those unfamiliar with the model, agency banking essentially brings banking closer to the people through local agents equipped with tech-enabled tools. These agents enable customers to carry out essential financial services such as withdrawals, deposits, bill payments, and transfers, without having to travel long distances to a physical bank branch. In markets where agency banking has gained traction, it has helped in demystifying financial systems, offering human touchpoints that ease the transition into formal digital finance.

Technology is not the only reason this forum stands out; equally significant is the regulatory environment in which it is unfolding. The Bank of Sierra Leone has articulated a clear vision, one that recognises digital financial services as essential to the country’s economic resilience. In expressing its willingness to collaborate with credible private-sector stakeholders, the Central Bank is not only opening the door to innovation but also emphasising the importance of stability and accountability. This clarity provides fintech players with the confidence to explore new solutions, while setting a high standard for sustainable, responsible growth.

As Sierra Leone advances its digital financial agenda, the upcoming Interswitch Fintech Forum highlights the importance of cross-sector collaboration in driving sustainable impact. For Interswitch, the event signals more than market penetration and expansion, it affirms a strategic commitment to supporting the country’s financial transformation journey. By bringing together key players across the ecosystem, the forum is poised to set the stage for long-term partnerships, scalable innovation, and inclusive growth, all critical pillars for building a resilient, future-ready financial landscape.




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Orange SL Officially Launches Groundbreaking Employee Shareholder Program to Empower Workforce


In a landmark development that underscores its commitment to empowering its workforce and building long-term sustainability, Orange Sierra Leone has officially announced the launch of an Employee Shareholder Program, giving staff the opportunity to become part-owners of the company.

The initiative was unveiled during a high-level Town Hall Meeting at the company’s Hill Station headquarters on Monday, 26th May 2025, as part of a three-day working visit by Elisabeth Medou Badang, Chief Human Resource Officer for Orange Middle East and Africa (MEA).

The announcement marks a transformative shift in the company’s corporate strategy aligning employee contributions with ownership and providing a new framework for inclusive growth and engagement.

Agnes Songa, Human Resources Director of Orange Sierra Leone, welcomed the MEA HR Chief and described her presence as a profound demonstration of the Orange Group’s values of care, responsibility, and bold leadership. She emphasized that while Sierra Leone is a small affiliate in terms of size, its performance, staff engagement, and impact within the Orange network remain highly significant.

“We may be small in size, but we are strong in voice and performance,” said Songa. “We’re a top-performing affiliate and this visit is a testimony to that. Our CEO, Sekou Amadou Bah, has created an environment where staffs thrive, and this new shareholder initiative takes it a step further.”

CEO Sekou Amadou Bah used the occasion to officially launch the Employee Shareholder Program, describing it as a historic milestone in the company’s journey. He acknowledged the critical role of Elisabeth Medou Badang in guiding the vision and execution of the program.

“This program reflects our strong belief that employees are at the heart of our success,” said Bah. “With this initiative, we are not only recognizing your hard work we are inviting you to share in the company’s future prosperity as shareholders.”

He explained that the initiative allows employees to acquire shares in Orange Sierra Leone, aligning their personal success with that of the company. The move is expected to boost employee morale, drive accountability, and deepen staff loyalty.

In her keynote address, Elisabeth Medou Badang hailed the program as a “bold and visionary step,” reinforcing Orange Sierra Leone’s role as a pacesetter in the MEA region. She congratulated the team for their exceptional performance in employee engagement, innovation, and financial growth.

“I’m incredibly proud of what you have achieved in Sierra Leone,” she said. “You consistently rank at the top in engagement and satisfaction across the MEA region, and now you are leading again with this employee ownership program. This is your company. As Orange grows, so will your wealth not just through salaries, but through dividends and shared success.”

She described the launch of the Employee Shareholding Program as a symbol of trust, empowering staff to become co-creators of value in a company that belongs to them not just in spirit, but now in tangible ownership.

Medou Badang also took time to commend the warm hospitality of Sierra Leoneans, sharing how the country left a remarkable impression on her from the moment she arrived. She encouraged staff to maintain the culture of excellence, innovation, and collaboration that has made Orange Sierra Leone a model affiliate.

“This is your company, your home, and your legacy,” she said. “Continue to build it with pride, commitment, and unity. The sky is not the limit the sky is your next starting point.”

The launch of the Employee Shareholder Program is expected to inspire similar models across the Orange Group’s operations in Africa and the Middle East, signaling a new chapter in employee-centered corporate leadership.




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